Social Media and Content Manager

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CLASSIFICATION: Regular Full-Time

PAY: $55,000-62,000 (depending on experience and skill level)

SCHEDULE: M-F, 9:00AM – 5:00PM

LOCATION: Longmont, CO

BENEFITS: Insurance and Paid Time Off (starting at 15 days/year)

Job Overview:

We are seeking a creative and enthusiastic Content Creator and Social Media Manager to join our dynamic team at Rossmönster. This role is perfect for someone with a keen eye for visual storytelling, a deep understanding of social media platforms, and a genuine passion for the outdoor and adventure lifestyle.

About Rossmönster:

Rossmönster is a leading custom adventure van and truck camper manufacturer dedicated to crafting unique and high-quality mobile living solutions. With a passion for exploration and a commitment to excellence, we design and build custom vehicles that empower individuals to embark on unforgettable adventures.

Website: www.rossmonster.com

IG: https://www.instagram.com/rossmonster/

Facebook: https://www.facebook.com/rossmonstervans/

Brand Story: https://youtu.be/Yw2nyrKLJUc

Qualifications:

  • Minimum 3 years experience in content creation, social media management and reporting across Facebook and Instagram
  • Strong understanding of reporting on social media performance and key metrics of success
  • Experience in photography, videography, content creation, and other related areas
  • Ability to generate unique ideas and think creatively
  • Depth of video and photo editing skills (experience with Photoshop, Lightroom, Rush, etc. required)
  • Experience writing compelling content and ensuring brand voice is consistent across platforms
  • Proficiency in grammar, punctuation, and copyediting is required – High attention to detail is required
  • Ability to utilize team management tools such as Google Drive and Slack 
  • Expert knowledge of Instagram, Facebook, and TikTok social media platforms
  • Some experience with email marketing
  • Passion for outdoor adventures and the vanlife lifestyle
  • Ability to work independently and collaboratively in a fast-paced environment
  • Valid driver’s license and clean driving record
  • Ability to safely and confidently drive and operate custom van and truck camper builds

Key Responsibilities:

  • Content Creation:
    • Develop engaging and visually appealing content for Rossmönster’s website, blog, and social media platforms.
    • Produce high-quality photos, videos, and written content showcasing our custom adventure vans and truck campers.
    • Collaborate with the marketing team to ensure content aligns with the brand’s messaging and marketing strategy.
    • Generate media library of engaging images and videos for Rossmönster’s advertising team to utilize 
    • Collaborate with the shop to capture content during and after builds, while also ensuring build progress is minimally impacted 
    • Create and execute strong email marketing strategy 
    • Create compelling blog posts to boost SEO 
  • Social Media Management:
    • Manage and curate content across various social media channels
      • Current channels needing management include: Instagram, Facebook, Youtube
      • Channels we’d like to launch include: Twitter, TikTok
    • Develop and execute social media campaigns to increase brand awareness, engagement, and follower growth.
    • Monitor social media trends, respond to all comments and direct messages, and engage with the community to build a strong online presence.
    • Provide monthly social media reporting to ensure continual growth and increased engagement across platforms (we currently use Later, but are open to making a switch and invest in a different platform if deemed necessary)
  • Community Engagement:
    • Foster a sense of community among Rossmönster enthusiasts and customers through social media interactions and online forums.
    • Collaborate with influencers and brand ambassadors to expand reach and build relationships within the adventure and vanlife communities.

Work Arrangement:

This position offers a hybrid work model, combining remote and in-office responsibilities. The successful candidate will have the flexibility to work remotely for a portion of the week, with scheduled in-office days to take vehicles out and capture in-shop content.

Application Requirements:

  • Cover letter outlining why you’re an ideal candidate for this position
  • Resume
  • Examples of social pages and/or social content that you’ve created
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